The marketplace business model essentially consists of a website or mobile application that features various products from various vendors and lets merchants advertise their companies on a sizable platform. The aggregator creates a partnership and enters into agreements with the chosen businesses to operate a consolidated product under a single brand.
In order to address the demand for services that can facilitate both on-demand commuting and logistics, the ecommerce aggregator business model was initially established within the transportation and mobility industry. The major issue with aggregator-based mobility services is that they are typically driver-centric, meaning that they prioritize the needs of the driver over those of the end-user in order to potentially increase driver loyalty.
For any e-commerce and travel aggregators, customers and their satisfaction are the leading lights. And many challenges are standing in their way to make them happy and their business a success.
Some of the challenges faced are:
Ineffective lead management reduces the number of customers on-boarded as compared to expectations.
Late deliveries due to the lack of automated workflows and manual handling of all deliveries.
Due to the ill-managed workflows, the quality of deliveries falter.
Reduced customer satisfaction due to the lack of personalization.
Building solutions that help in the end-to-end tracking, monitoring, & processing of deliveries.
Creating solutions to define, manage, and nurture leads for higher conversions and improved revenues.
Making solutions that help in identifying and managing vendor requests for smoother onboarding.
Building solutions that improve validity verification & service request management for a better customer experience.
Select applications from our range of eCommerce solutions to enhance specific gaps in your eCommerce business and offer a more profound and fulfilling experience to your customers and vendors through streamlined processes.